Marc Krautzberger

Marc Krautzberger

Marc Krautzberger

Dr.
Senior Researcher
IMP-HSG
Dufourstrasse 40a
9000 St. Gallen
Schwerpunkte My research areas are strategy and digital transformation. I am particularly interested in strategic management practices in dealing with conflicting goals in complex environments that are characterized by technology-driven markets, transformative change, and competing demands. I combine organization theory (particularly paradox theory, practice theory) with qualitative research methods.
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